Westco appoints new National Sales Development Manager

Leading UK flooring company, Westco, has strengthened its management team with the appointment of a new national sales development manager.

Paul Ashley, 47 and from Hampshire, has joined the company to manage the company’s national retail accounts. He will be responsible for ensuring Westco remains a market leader by driving sales and ensuring growth from existing clients.

Paul brings over 24 years experience in the floor covering industry to his role at Westco working for Heuga UK, Responsive Designs, Fetim and Headlam Plc with experience across high street, catalogue and DIY clients.

Speaking about his appointment, Paul said: “This is an exciting new challenge for me at Westco as our industry becomes more service lead and the need of choice and service increases. Westco’s extensive UK stock offer has something for everyone and an unbeatable service support to help both consumers and retailers select, purchase and receive their quality floorcoverings.”

Managing director Nick Gibbs said: “Paul brings a wealth of experience to Westco, having worked for some well-known names within the market.

“This year is an important one for Westco as we expand our product range and services. I have every confidence Paul will be a valuable member of the team and will ensure the company continues to lead the way within the flooring industry.”

In his free time, Paul is a qualified martial arts instructor and a keen golfer.

Established over 80 years ago, WESTCO has become one of the major influencers in floor coverings – with an unparalleled resource of stock – and offers a comprehensive range spanning wood and laminate flooring, cork vinyl and all the accessories to complete projects for both domestic use and contract areas such as offices, shops and bars.