Railpen, the investment manager for the £35bn Railways Pension Scheme, has announced the signing of a major new occupier, with Frasers Group, set to open Sports Direct, the British sports clothing retailer, at St Anns Shopping Centre in Harrow.
Spanning 20,000 sq ft across two levels, Sports Direct will be located at the entrance to the shopping centre on College Road, opposite Lidl. The new Sports Direct store will boast the very best in sport from brands including Nike, adidas, Under Armour, ASICS and Puma. The unrivalled selection for men, women, and kids will also include sections dedicated to disciplines such as running, football and outdoor. The signing of Sports Direct reinforces the 280,000 sq ft shopping centre’s position as the prime retail destination in Harrow and the surrounding areas.
The store will also house a USC. USC will offer trend-focused customers a selection of the season’s premium branded denim, urban fashion, accessories, footwear and beauty. Brands will include Converse, Champion, Levi’s, Hilfiger Denim and Lacoste.
Richard Van Lente, Senior Asset & Development Manager at Railpen, commented: “We are delighted that Sports Direct will be opening at St Anns Shopping Centre. They will be a great addition to the destination and will bolster the diverse offering of brands at the centre. The signing marks a great start to 2022 for St Anns as our last big floorplate is now let. With St Anns bumper Christmas trading period, we are confident that the opening of Sports Direct will help attract more customers and provide more choice for our existing visitors.”
Sports Direct is Europe’s biggest retailer of sports and fitness footwear, clothing and equipment. A brand driven by purpose, its mission is to use the powers of sport to champion the legend in everybody. Whether it’s football, running, training, boxing, walking, dance, cycling or swimming, Sports Direct aims to serve, support and inspire with products that bring out the best in everyone. What started as a high-street store has evolved into the ultimate destination for sport and fitness, serving millions of customers every week across 24 countries.
Time Retail Partners acted for St Anns Shopping Centre. CBRE acted for Sports Direct.