British clothing brand Charles Tyrwhitt has chosen Cribbs Mall as its debut location in Bristol. The 1,600 sq. ft store will be located on the upper floor near to John Lewis and is set to open in late March, stocking Tyrwhitt’s full collection of quality shirts, suits, casualwear, shoes and accessories.
The new branch at Cribbs Mall will feature Charles Tyrwhitt’s highly regarded one-on-one styling appointments and made-to-measure custom shirts service. It will also include its shirt recycling scheme where customers can bring in old shirts – ‘Tyrwhitt or not’ – and be rewarded with discounts off fresh ones; just one of their sustainable initiatives.
The store will also include a range of new technological features set to roll out across the company’s portfolio, such as interactive QR codes and engaging digitalised visuals to display the brand’s creative content. Charles Tyrwhitt has also made strides with its ongoing commitment to climate positive projects and has been carbon neutral since the start of 2022.
Charles Tyrwhitt’s mission is to ‘make it easy for men to dress well’ and the new store will help men do exactly that. A versatile range of product is on offer to help men dress for all occasions, working from home, a day in the office or desk-to-dinner. Charles Tyrwhitt has got you covered.
Understanding its customer’s needs as they approach a busy summer calendar ahead, the store will also specialise in wedding and event wear. Whether you’re a groom, best man, father of the bride, or just a plus-one, dressing for a wedding or formal event can be a minefield. Charles Tyrwhitt is here to help, with expert staff on hand to answer questions and advise on what to wear this season.
Nick Wheeler OBE, Founder of Charles Tyrwhitt, said: “I started Charles Tyrwhitt in the autumn of 1986 from my room in Victoria Square in Clifton. I was studying Geography at Bristol University but found my little shirt venture rather more exciting than oxbow lakes and capital cities around the world. When I left Bristol the following year, I had no idea that it would take me 37 years to ‘come home’.
“So, I’m now super-excited to be opening our 46th store in Cribbs Mall. ‘Better late than never’, you might say. It also gives me the perfect excuse to come back and visit my favourite city.”
The arrival of Charles Tyrwhitt comes as Cribbs Mall continues the expansion of its fashion offering. This has included the arrival of popular brands such as Kurt Geiger, Carvela, Tommy Hilfiger, and Mango in recent months.
Scott Linard, Portfolio Director at M&G Real Estate, said: “Large regional retail centres in strategic, accessible locations such as Cribbs Mall continue to attract leading retail brands thanks to consistently strong footfall. Cribbs Mall is well known for its extensive fashion and clothing offer, and we are delighted to welcome such a recognisable brand in Charles Tyrwhitt.
“We are particularly excited for Cribbs Mall customers to see Charles Tyrwhitt’s innovative and sustainable new in-store features, as it comes at a time when retailers look to create fresh and immersive spaces which appeal to today’s consumers, who enjoy the hybrid approach of online and experiential in-store retail. Over the course of the year, we hope to announce further new lettings as we grow our diverse mix of tenants to ensure Cribbs Mall remains the South West’s premier shopping destination.”