It’s in Nottingham’s new App set to make city shopping and celebrating even easier

With the festive season in full swing, a newly launched free mobile phone App is now making seeking out the best bargains and finding the top party venues in Nottingham quick, simple and all available at the touch of a phone screen.

The It’s in Nottingham’s App reflects the hugely popular It’s in Nottingham website which details Nottingham city centre’s favourite shops, restaurants, bars, pubs and clubs, their offers and treats plus information on where to stay, what to do, and how to travel in and around the city.

“We’re really pleased with how the App has been developed as it’s very clear and simple to use while you’re on the move,” explains Nicola Tidy, director of the Nottingham Business Improvement District, the organisation behind the It’s in Nottingham brand. “Nottingham is well-known for its fantastic year-round shopping and entertainment, and thousands of people log on to our website every day to find all the best deals and latest news from their favourite retailers and leisure venues. This user-friendly App enables people to access all these details in the palm of their hand!”

Featuring location maps, business opening times, parking information, direct lines to local taxi firms, a list of Nottingham’s celebrated independent businesses and much more, the App is already being seen as a ‘one-stop-shop’ for up-to-date info. Offers and promotions around special events such as 48 Hours of Fashion and the Food & Drink Fortnight will also be featured and shared easily with friends and followers on Facebook and Twitter.

“The It’s in Nottingham App is a great way for us as city centre businesses to highlight all our news, deals and promotions, and if users can see these while they’re in the city and mobile, they might just be tempted to drop by!” adds Danny Williams, manager of The Pit & Pendulum on Victoria Street in Nottingham. “For anyone planning a visit to Nottingham around Christmastime, it’s a great way of gaining instant access to all the details you’ll need. I’d recommend that if you can, download it now!”