W2O signs up to London Fruit & Wool Exchange

W2O, the leading independent provider of analytics-driven, digital-first marketing communications to the healthcare sector, has agreed a deal to sub-lease 18,515 sq ft of commercial space at The London Fruit & Wool Exchange in Spitalfields, London from CME Group.

W2O will relocate from their existing offices at Finsbury Square and use the space as their new London HQ.

The London Fruit & Wool Exchange, developed by Exemplar and funded by M&G Real Estate, is a 308,454 sq ft mixed-use development encompassing office and retail space. Designed by award-winning architects Bennetts Associates, the landmark building consists of seven storeys and maintains the original 1928 brick and Portland stone façade.

Jack Tomlin, Partner at Knight Frank, commented: “The London Fruit & Wool Exchange is the perfect fit for W2O given the strength of the building’s fundamentals and its surrounding area which has quickly grown to become the location of choice for the rapidly growing TMT and creative sectors. Occupiers of The London Fruit & Wool Exchange can also benefit from an eclectic mix of retail, restaurants and culture in the near vicinity and fantastic transport links, so we were pleased to complete this deal for W2O given the high level of interest.”

Annalise Coady, President of W2O EMEA said: “As EMEA is a key geography for W2O, we are looking to expand geographical footprint in order to meet the growing needs of our expanding healthcare clients and our thriving London office.”

The London Fruit & Wool Exchange is strategically located between the traditional core of the City, and the Tech Belt stretching from Farringdon and Clerkenwell in the west round to Shoreditch and Spitalfields. Liverpool Street is located 300 metres away, providing easy access to the London Underground (Central, Circle, Metropolitan and Hammersmith & City lines) and the National Rail network, providing services to the east and north of London, with all major London airports within an hour’s journey.

Knight Frank advised W2O on the deal, JLL advised CME Group.