Niche retail property agency secures trio of new contract wins

Scott Robertson (left) and Ed Purcell (right) of Creative Retail

A boutique property agency has been appointed as leasing agent at three of Birmingham’s best-known retail destinations.

Creative Retail has secured new contract wins for the Great Western Arcade (GWA), The Arcadian and Newhall Square. Acting on behalf of landlords Global Mutual (GWA), London Cambridge Properties (Arcadian) and L&G (Newhall Square), the agency, based on Newhall Street, will be responsible for attracting new occupiers.

Located in the heart of the Birmingham’s CBD, the Grade II listed Victorian Great Western Arcade attracts an annual footfall of 3.6 million and is home to a number of independent, artisan and award-winning occupiers including Miss Macaroon, Chouchoute Chocolates and Loki Wines. It’s latest addition, Hawaiian casual dining eatery, Kuula Poké is set to open later this month.

The Arcadian is one of Birmingham’s best-known entertainment venues with a range of bars, restaurants, clubs and retailers including the Glee Comedy Club, Sobar and an Ibis Hotel. Located on Hurst Street in Birmingham city centre, the 121,182 sq ft scheme is visited by 10 million people each year.

Creative Retail will also advise on four retail and leisure units in a new mixed-use urban regeneration scheme in the heart of Birmingham’s Jewellery Quarter – the Whitmore Collection – suitable for both local independents or national organisations. The units will benefit from high footfall from L&G’s Build To Rent scheme which will be delivered in September 2019.

Ed Purcell, Director of Creative Retail said: “We’re delighted to be working with some of the most vibrant and well-known retail schemes in Birmingham. The retail sector has undergone numerous changes over the last few years but one thing which has remained is the appeal of schemes which can offer consumers a USP, whether that be the artisan retailers at GWA or the lively atmosphere of the Arcadian.”

Scott Robertson, Director of Creative Retail added: “It’s an incredibly exciting time to be part of Birmingham. Continued inward investment into the city has made Birmingham a top target for food and beverage companies as well independent retailers looking to expand.”

Creative Retail has enjoyed a successful first 18 months of trading since establishing in November 2017. Ed Purcell and Scott Robertson have combined their considerable industry experience to reinvigorate into some of Birmingham’s most iconic and recognised retail spaces. They are currently advising on over 1 million sq ft of retail & leisure property and concluding in excess of 150 property transactions across the traditional retail, leisure and the out-of-town retail markets.

Creative Retail provides specialist advice in the retail and leisure industries across lettings, acquisitions, development, investment, freehold sales and commercial property asset management.